The project has morphed into a proper blog as well as business for the doting couple. A beauty blogger, she offers tips on the proper application of makeup and creative hacks to stay beautiful.Living Breathless likes to keep things real. Apart from the regular makeup tutorials and chic photos, she posts beauty memes as well as satirical videos.
Jo connects to her audience in several ways based on her lifestyle and keeps a lot of readers coming back for more every single day. Also, it’s interesting to note the blog obviously struggled in its early days and took a few years to grow into millions of monthly visitors.
Adding just a bit of glamour could help people with their trust issues as well as develop other qualities like confidence according to each personality.